“½ x height” is the protected area around the logo that maximizes its impact. This space must be kept free of all other graphics and text, including other logos. It is also the minimum distance the logo can be from the edges of an electronic document or printed piece .
Logo Correct and Incorrect Usage
Reproduce the logo consistently in all publications and visual materials.
Reproduce the logo in the colors specified in this guide.
Allow the logo to stand distinct and clear of any other mark or text.
Regroup or reformat the text in any way
Combine the logo with any additional symbols
Distort, stretch, or squeeze the logo either horizontally or vertically
Tilt the logo at an angle
Use a different font
Change the colors to any besides the approved colors