Marika (https://www.marikamakeup.com) hails from a small town in northern Quebec, Canada, where she searches for a way to stand out and break through the mold. Following a suggestion from her mom, she begins to experiment on herself with makeup. She develops a fascination for colors and textures and organizes photoshoots to immortalize her first creations. She moves to Montreal at the age of 20 to pursue her dream of working in photography. Marika collaborates with as many artists as possible to quickly build her portfolio and develops her artistic and avant-garde techniques that starts to rapidly attract attention in the industry.
She has been able to count Le Cirque du Soleil, Nivea, L’Oréal, Sephora & Make Up For Ever among her clients and her work has been seen on television as well as in international magazines and on Fashion Week runways. She now teaches master classes since 2018 which has allowed her to teach and do presentations in Canada, United States, France, Mexico and Colombia.
Tell us a little bit about how you first got into makeup, and about your journey to where you are today!
I started doing makeup on myself as a teenager, following a suggestion from my mom. I was that loner punk rock kid from a small town who was trying to distinguish herself from others so she gave me my first black eyeshadow and I started wearing huge smokey eyes at school. I was 13. Growing up I did makeup looks on myself, creating different concepts & my mom would be my photographer. I didn’t know makeup could be a career but without knowing it I was shaping my obsession for artistic and conceptual photography. I moved to Montreal at the age of 20 to pursue my dream.
Do you have any advice for anyone, any young person who wants to go into the field of professional makeup?
If you really want it, don’t give up. It’s not an easy world and the first few years are particularly difficult. I thought about changing career a lot of times because the phone didn’t ring and the instability and uncertainty was making me so nervous, but I’m glad I didn’t. Find your niche, what you are obsessed with, work on it, get your work out there, knock on doors and be patient.
Where do you find your core inspiration?
Everywhere. Nature, art, history, fashion. Also, the face of my model, her morphology, the energy that comes from her will influence me a lot.
What famous artists have influenced you, and how?
I’ve always been captivated by Alex Box’s creativity, her fearlessness, how she pushes the boundaries of makeup. It made me rethink the way I work, made me realize makeup didn’t have to be just ” beautiful”, that it really was an art form with almost no limits.
What are the three tools in your makeup kit that you can never, ever be without?
Good skin prep, my fav foundation and a liquid highlighter. And there we have a look, don’t need much more than that! Oh and some glitters. Why not.
What is the most important beauty advice that you can give to both men & women?
Cleanse, tone and moisturize. Go easy on that foundation, real skin is beautiful.
How would you describe your signature look and what is it about your style that sets you apart from other makeup artists?
I think my signature look is a luminous dewy skin + a really colorful/textured over the top eye makeup.I love colors and I think it shows. I love to go out of the box with my looks but still keep an element of beauty in it, finding that balance between art and glam. Like it’s 100% too much but you would still want to wear it on a night out 😛
What has been your favorite makeup trend since becoming a makeup artist?
I’m just really excited with the democratization of makeup in the last few years, thanks to social medias. You can see 14 years old kids doing insanely creative and technically on point work because they have access to so much education on YouTube Instagram, etc. People are more daring, more creative, it’s just so fun to watch. I think its a really promising future we have in makeup artistry.
Beauty profiles on Instagram have become a major influence to the beauty industry – Do you have any favorites you follow or want to recommend to our readers?
Erin Parsons, I love everything she does and she always shares beautiful images, videos & references from the past decades. It’s just so inspiring. My favorite Instagram to follow at the moment is called @bestbirdshots, if you want to be inspired by something else than makeup, it makes me wanna explore all the colors in different ways. Birds are so beautiful!
What measures do you take to ensure that you are being sanitary with your makeup applications?
I follow Sanitation Conversation and make sure everything I do is safe for me and my models. Sanitize, disinfect, sterilize, repeat! I use disposables, grateful for the bamboo ones! Got to be clean with the planet too 🙂